Thursday, January 8

Americans Turn 2026 Into ‘Splurge Year’ For High-End Wellness Tech

Americans are poised to pour an estimated $60 billion into health and fitness this year, turning 2026 into a decisive upgrade moment for wellness tech and luxury self-care gear. From $1,700 Peloton bikes to $500 LED face masks, big-ticket items once considered indulgent are now defended as essential investments in long-term health. Analysts say affluent, tech-savvy millennials and Gen Z consumers are leading the shift, cutting back on fashion and beauty to bankroll data-rich devices like the Oura Ring smart ring and immersive Hydrow rowing machines. The New York Post’s curated list of splurge-worthy picks, syndicated via MSN, captures this “Aladdin Effect” — a desire for products that promise almost genie-like performance upgrades in sleep, recovery and fitness. Read the full roundup on MSN here.